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Health department offering nicotine replacement to New York City smokers who call 311 before may 15th

April 30, 2007

The Health Department unveiled a two-pronged effort to help smokers quit.

From now through May 15, the Health Department will offer nicotine replacement at no cost to smokers who request it through 311. This year's offer includes nicotine gum as well as patches. The Health Department is also launching a multimedia advertising campaign featuring Ronaldo Martinez, a former smoker who lost his voice to throat cancer at age 39.